Art direction and design portfolio of Becki Moran

I’m a multidiscipline art director dedicated to precision and craft. I bridge strategy and design to tell brand stories.

Something very satisfying from Samsung

As creative director on this project I worked with our agency Cheil to generate ideas that were then produced for organic social. I worked internally with teams to gain alignment. I provided feedback on custom music and 3D production.

Refreshed Design System

As part of my role at Samsung I am deeply involved in the development of experiential design, activating the Samsung Galaxy brand across different avenues and engaging niche audiences across the US.

Brand Activations

Samsung Wallet pays

Creating awareness with easily digestible content.

Ana x Anthony’s smart home makeover

Samsung x Tribe Gaming

As creative director on this project I worked with our strategic partners to ensure brand standards and product specifications were accurately depicted and provided final approval of the project.

Lyra - care that’s felt through design

Samsung x Rube Goldberg

As client and creative director of this project I gave feedback on concepts during the white paper phase.

Samsung for Business

Holidays at DFW

As senior art director on this project, I worked under the direction of my Creative director, Linsey Parks to produce and create these animations. I attended the shoot conducted by Adam Voorhes and provided direction on set.

FedEx content

Taco Cabana